MAKING CONTENT THAT MATTERS
As a brand beloved by veterans, Ford wanted to use its social channels to express the depth of its gratitude for their service. The design team and I crafted a Memorial Day post that effectively evoked the solemnity of the occasion and reflected Ford's commitment to servicemen and women everywhere. With over 21,000 likes and 9,300 shares, the post remains one of Ford's most successful to date.
LIFE WITHOUT HENRY FORD
Henry Ford revolutionized the auto industry when he introduced the moving assembly line, bringing low-cost mass production to America. And for his 150th birthday, there was no way better way to celebrate his life than imagine what life would be like without him.